Car sales make news in Michigan. Even in west Michigan, automotive manufacturing is among the big engines that move the economy. So, when a Michigan-based automaker announces a big sale, it gets noticed.

Ford Motor Company's "Friends and Neighbors" sale announced at the beginning of November is so big, the automotive trades took notice and writers started talking about it. Automotive website Edmunds.com reported it as an "inside deal" for consumers who ordinarily wouldn't have access to Ford's "X-plan," generally offered to people who know a Ford employee.

Bloomberg News reports the effort as one in which Ford is working to gain back some market share.

Our Richard's Ride model for November from Lakeview Ford Lincoln qualifies for the Friends and Neighbors program, and takes our original F-150 test truck a couple of notches higher: It's the 2015 F-150 Platinum. Have a look:

Check out the inventory at Lakeview Ford Lincoln. There are very few exceptions to Ford's Friends and Neighbors sale, so chances are great you'll find the car you want - at a price that's been unmatched all year.

Hear The Richard Piet Show weekday mornings from 5:30-9 on WBCK.