Kellogg's slogan back in the 1960's was "The Best to You from Battle Creek." Well, in the world of breakfast foods, that originally meant cereal, but has expanded not only in the number of cereal products but to other items, including frozen waffles. And one thing Kellogg's has always been very good at is tapping into marketing to consumers, which in many cases has been children and young adults
Students at an elementary school set a world record for toppling the most cereal boxes like dominos. Sure, you can do it without Kellogg's but why would you?
The crazy thing is it only costs $10. That's probably as much as the frame costed to hold it. Kellogg's has been in Battle Creek for almost 116 years, established back in 1905 when it was known as the Battle Creek Toasted Corn Flake Company